The Idea
A seasonal product campaign for Breehant's “Zesty Summer” range, built around citrus-forward styling — lemons, warm light, natural textures — to position the lineup, from ice cream to coffee, as a refreshing summer staple.
Visual System
SOCIAL MEDIASUMMER CAMPAIGNAI GENERATION
Adaptations
Cold Brew Pairing
Iced and hot cups side by side, keeping the coffee bean bag central to the range's identity.
Ice Cream Duo
The Zesty Summer packaging extended onto a matching ice cream cup.
Iced Tea Refresher
A citrus iced tea served over ice, styled with the same lemon and mint props.
Lemon Curd Jar
A jarred product shot, grounding the range in real ingredients rather than packaging alone.
Packaging Detail
The full bag design, coffee beans and citrus styling shot together as one hero still.
Next in Social Media